New acquisition will expand Advantage Sales and Marketing’s best-in-class retail sales services in the perishables industry to the Southeast markets
IRVINE, Calif.—Advantage Sales & Marketing LLC (ASM) today announced the acquisition of Program Sales Inc., a food brokerage company focused on meat, seafood, deli and bakery clients and customers. Terms of the transaction were not disclosed.
“Acquiring Program Sales is a natural strategic fit to enhance our perishables service portfolio. Program Sales is a leader in the Southeast, and will further expand ASM’s position as one of the leading sales and marketing agencies in this channel,” said Tanya Domier, ASM chief executive officer. “The Program Sales team has an outstanding track record for providing their clients and customers with superior service. We look forward to their continued leadership and success with Advantage.”
William (Buck) Thomas III will lead the new business unit to be called Advantage Program.
“I am excited about becoming a part of Advantage Sales and Marketing,” said Buck Thomas. “As the perishable industry changes and redefines itself, it is important that we meet these challenges head on. Program Sales Inc. has worked hard over the years to earn the reputation as being experts in the perishable consumer food industry. This new opportunity will allow our associates to offer perishable category expertise along with state of the art technology, retail, and marketing services to our clients and customers.”
Program Sales Inc. was founded in 1999 on the principles of integrity, service, and outstanding results. The division will continue to be based in Charlotte, N.C.