IRVINE, Calif. — Advantage Sales & Marketing (Advantage) announced today that it has acquired S.W.B., Inc., d/b/a Southwest Brokerage (SWB). SWB is a Texas-based sales and marketing agency specializing in natural and organic foods. The acquisition of SWB allows Advantage to provide a national sales solution to manufacturers of natural and specialty foods, and strengthens its presence in the Southwest market.
Advantage identified expansion of its specialty and natural business as a strategic growth priority. SWB's client base and relationships with key natural foods retailers and distributors are important to Advantage's achievement of its growth objective.
“Southwest Brokerage is the leading sales and marketing agency focused on the natural products industry in the Southwest,” saidScott Presnall, National Director of Advantage's Specialty/Natural Sales Division. “Advantage is proud to have them as a part of the premier specialty/natural sales agency in the country.”
“We look forward to bringing new relationships and clients to Advantage,” said SWB founders Anita Tschurr and Donna Williams. “It's an exciting evolution for us after many years of serving our customers and friends.”